Debra L. Bruce, JD, PCC., Author at Lawyer-Coach

23 08, 2010

Debra’s Now Guest Blogging for SPU

2010-08-23T13:13:37+00:00By Debra L. Bruce, JD, PCC.|1 Comment

Recently Susan Cartier Liebel, founder of Solo Practice University, invited me to become a regular guest blogger for the Build A Solo Practice @ SPU blog. Although I had previously been a guest blogger there, my inaugural post as a team member was published on August 19, 2010. Got Clients? How Did THAT Happen? explains why lawyers should keep records tracking their marketing efforts, as well as ask new clients how they came to the firm.

In addition to the blog post, check out the comments for even more ideas on how to identify what really works in your business development efforts. And while you’re there, if you’re trying to get a solo practice going, check out SPU. It has a lot to offer.

20 08, 2010

3 Ways to Capitalize on a Referral Source Call

2019-02-10T23:15:57+00:00By Debra L. Bruce, JD, PCC.|1 Comment

Lee Rosen recently blogged about 5 Ways to Mess Up a Referral Source Call. He was talking about how some people make contact with a potential referral source, then start selling themselves and virtually assure that they’ll never get any referrals from that contact.

I commend you to his post as an easy-to-digest reminder of 5 common blunders. They all boil down to being far more interested in getting your message out, than in listening to the other person and finding out how you can help them.

Now that you know what not to do, what can you do to make it more likely that the contact will actually turn into a referral source? That really boils down to 3 basic principles.

1. Find a way to help them with something.

This is the number one way to get more referrals. Studies show that when someone gives us a gift or does us a favor, we have an urge to respond in kind. So make an effort to send them a referral or at least make an introduction that they might benefit from. If you can’t do that right now, is there some information or a resource you can share? Maybe it’s a link to an article that provides an answer to a question or problem they mentioned.

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9 07, 2010

Should a Newbie Solo Lawyer Represent Lindsay Lohan?

2019-02-10T23:15:57+00:00By Debra L. Bruce, JD, PCC.|4 Comments

Carolyn Elefant started an interesting discussion on her My Shingle blog about whether a newly licensed lawyer should be willing to represent celebrity Lindsay Lohan in appealing her recent sentencing to 90 days in jail. It has been reported that Lohan’s lawyer in the case, Shawn Chapman Holley, no longer represents her. Rumors quickly surfaced that a lawyer licensed in November 2009, Tiffany Feder-Cohen, has taken on the representation of Lohan.

As the old saying goes, “Even bad publicity is good publicity.” This high profile case catapulted a brand new, unknown lawyer into the spotlight. Would you leap to take the case if you were in her shoes? […]

6 07, 2010

Making Your Criminal Practice More Rewarding

2010-07-06T14:11:09+00:00By Debra L. Bruce, JD, PCC.|Comments Off on Making Your Criminal Practice More Rewarding

“The variety in a criminal law practice keeps it enjoyable. Familiarity at the courthouse makes it fun,” says Austin solo Erik Goodman, who has been board certified in criminal law since 1985. Houston criminal attorney John Parras agrees. “People charged with crimes are wealthy, poor, smart, dumb, funny, eccentric, boring, interesting and mundane. The scenarios that bring them to court are sad, funny, interesting, complicated, simple, stupid, and entertaining,” according to Parras, who has been designated as a Super Lawyer – Rising Star and began his legal career as a law clerk to Michael Tigar and Ron Woods in the Oklahoma City Bombing trial.

Yet many criminal attorneys suffer from stress and burnout. Others struggle to make ends meet. How can you keep your practice manageable, enjoyable and financially successful, too? […]

21 06, 2010

Handy Additions to Your Conflict Resolution Toolbox

2010-06-21T13:04:13+00:00By Debra L. Bruce, JD, PCC.|Comments Off on Handy Additions to Your Conflict Resolution Toolbox

“I suppose it is tempting, if the only tool you have is a hammer, to treat everything as if it were a nail,” observed the famous psychologist , Abraham Maslow. When it comes to conflict resolution, the only tool that most lawyers get from law school is a hammer.

Hammering your opponent might work in a trial, but it doesn’t create optimal outcomes in a casual disagreement. It doesn’t work very well when your “opponent” is your boss or someone you care about. It doesn’t foster healthy and productive on-going relationships at the office. Hammering the other side and trying to “win” tends to spawn resistance, rigidity, passive-aggressive behavior, escalation or chronic difficulties. Defeating your opponent rarely results in genuine resolution of the issue.

Lacking other tools, ironically, some lawyers avoid confrontation on their own behalf. I know a very effective trial attorney who wouldn’t return a shirt that was the wrong size. Conflict avoiders allow the biggest rainmaker or the loudest bully in the office to control decision-making, without benefit of their valuable input. Meanwhile the law firm experiences low morale, costly turnover, missed opportunities and wasteful mistakes.

To help you become more effective at resolving your own conflicts, as well as at helping clients resolve theirs, here’s a brief primer on a few techniques to add to your tool box. […]

8 06, 2010

Can Parenting Tips Improve Your Client Effectiveness?

2010-06-08T14:54:47+00:00By Debra L. Bruce, JD, PCC.|Comments Off on Can Parenting Tips Improve Your Client Effectiveness?

Recently one of my lawyer clients described to me how he handles things with his high-strung child. As he described his process, it reminded me of how really effective family lawyers handle clients in the emotional throes of a divorce or custody battle.

In this time of economic turmoil and uncertain futures, today every lawyer has a stressed out client to deal with. See if this parent’s process might help you be more effective in managing both yourself, and those you advise, in stressful situations.

1. Prep them for everything. Let them know in advance what the two of you will each do, and what Plan B will be, if Plan A doesn’t work.

2. Prompt them during the process. As you engage in the process and things get a little scary, remind them that this is what you were expecting. […]

8 06, 2010

Social Media Gets Blockbuster in Trouble

2010-06-08T14:19:41+00:00By Debra L. Bruce, JD, PCC.|Comments Off on Social Media Gets Blockbuster in Trouble

Blockbuster was held to violate the Online service providers may need to revise their service agreements. Harris v. Blockbuster, 2009 US Dist. Lexis 31531 (N.D. Tex. April 15, 2009)

http://spamnotes.com/2009/04/17/nd-tex-rejects-blockbuster-terms-and-conditions-as-illusory.aspx?ref=rss
http://www.jdsupra.com/post/documentViewer.aspx?fid=5f0c43ba-a5ba-4446-868c-d5b3564656f2

14 04, 2010

It’s Never Too Early to Raise Your Profile

2010-04-14T13:11:34+00:00By Debra L. Bruce, JD, PCC.|1 Comment

In today’s fast-paced legal world, it is easy for young lawyers to convince themselves that they don’t have time to worry about networking, raising their profile and creating a personal brand. Have you ever said anything like this to yourself?

“It already takes Herculean effort to meet the billable hour requirements around here. I’m not going to waste my time giving away free advice or hanging out with a bunch of schmoozers.”

“I went to a smaller firm so I wouldn’t have to put on a game face. The partners here like my work, and that’s enough.”

“The point of going in-house was so I wouldn’t have to play politics and could have time for a life. I only need to keep my boss happy.”

“I’m just an associate. Clients aren’t going to come to me anyway, so why bother?

Why That’s Foolhardy

Even before the “Great Recession,” […]

31 03, 2010

Commonly Misunderstood Tenant Issues in Office Lease Negotiations

2010-03-31T14:31:47+00:00By Debra L. Bruce, JD, PCC.|6 Comments

If you aren’t a real estate lawyer, you may feel a little boggled by the terms of the office lease proposed by your prospective landlord. Which provisions are fairly standard? Where are the minefields that could blow up later? Our Guest Blogger, Scot Dixon, is a real estate lawyer at Vinson & Elkins LLP in Houston, TX. He points out common misconceptions and traps for the unwary relating to commercial office leases in Texas.

Guest Blogger – E. Scot Dixon:

I. WHAT EXACTLY CONSTITUTES THE “PREMISES”

The base rent in an office lease is usually a “per square foot” figure rather than a fixed number. Base rent is determined upon something called the “leaseable area” of the premises. It is important to keep in mind that “leaseable area” is a specialized term of art and does NOT mean the actual area of the premises that Tenant occupies. The “leaseable area” is the actual area of the premises itself (often called “usable space”) plus what is commonly referred to as a “common area factor,” which is the Landlord’s estimate of the percentage of total building area taken up by common areas. […]

16 03, 2010

Nice Guys Are Good for Business

2019-02-10T23:15:57+00:00By Debra L. Bruce, JD, PCC.|2 Comments

Back in 2005 I wrote Who Says Nice Guys Finish Last? The post recounted how attorneys have generated more business by putting their focus on helping others, even in ways that have nothing to do with the law. It also discussed the psychological underpinning of their success.

In the wake of the financial meltdown, there is growing evidence (cited by Time magazine, Fortune magazine and Harvard Business Review) that the “do well by doing good” philosophy is gaining a foothold in the corporate world. Maybe we are getting beyond the Gordon Gekko/ Ivan Boesky philosphy that “greed is good.” I hope more of our legal colleagues take note, too.

At least one Harvard Law grad is leading the way. Dov Seidman, author of the bestseller HOW: Why HOW We Do Anything Means Everything … in Business (and in Life) opines that “winner-take-all” strategies are obsolete. He partially credits the increased difficulty in hiding unethical and greedy business behavior in this era of bloggers, YouTube, Twitter and other social media.

Fortune Magazine recently published Why Doing Good Is Good for Business about Seidman’s rise as a management guru from providing training in ethics and legal compliance. The Fortune article says he
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About Debra L. Bruce, JD, PCC.

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About Debra L. Bruce, JD, PCC.

Make an Appointment

Setting goals for your life and career?

Setting goals for
your life and career?