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What Kind of Law Office Space Should I Have? Pros and Cons – Part 1

2019-03-20T22:06:13+00:00By Debra L. Bruce, JD, PCC.|

Today’s post is the 1st in a 5 part series by Debra L. Bruce about the relative pros and cons in the decision about where you locate your law practice.

Whether you are a new law grad or a seasoned attorney, you might be scratching your head about the best place to open up a new law office. Some of you are thinking: “That’s easy. I’m going to have a home office until I get enough clients to pay the rent somewhere else!”

That may be a good decision for many of you, but I hope you will make that decision based on a thorough analysis of your options. This series will discuss some of the available choices, along with factors to consider. Today’s post discusses the Home Office. […]

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How Your Daily Routine Can Help Keep Your Law Practice Cutting Edge

2019-03-08T00:13:31+00:00By Debra L. Bruce, JD, PCC.|

Introducing guest blogger – Chelsea Wilson

Chelsea Wilson is the Community Relations Manager for Washington University School of Law’s online LL.M. degree program, @WashULaw, which provides foreign trained attorneys with the opportunity to earn a Masters in Law degree from a top-tier American university from anywhere in the world. Join the @WashULaw Community on Twitter.

Are you an attorney that has trouble managing time? If not, do you know someone who does? This post is for attorneys or people you may know who struggle to fit everything—online marketing channels, pursuing bar association activities, reading legal books, and participation in other professional and business development strategies—into their day. […]

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Bloomberg Law Makes My Day!

2019-02-26T19:26:11+00:00By Debra L. Bruce, JD, PCC.|

OMG! I am excited and I owe a big “Thank You!” to Bloomberg Law. Finally Siri can understand me!
Maybe I can pay it forward by helping other sufferers from my problem. Let me explain.

I’m an avid fan of technology and I use my iPhone a lot. I’m not a good thumb typist, however. So when I want to send an email or text, do a Google search or jot a note to myself on my iPhone, I prefer to dictate it to Siri. […]

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Updating Your Marketing Strategy

2019-03-20T22:08:10+00:00By Debra L. Bruce, JD, PCC.|

Back in 1980 when I started practicing law, lawyers touted this client development strategy: “Just do good work.” Even back then, that sounded naïve and simplistic to me, but perhaps it had validity when there were fewer lawyers competing for clients. The number of attorneys has almost tripled since then, yet I still hear experienced lawyers give newer lawyers that same business development advice.

The legal world has changed, however, and the old ways need a makeover. This article will provide a few ideas for updating some well-worn (and perhaps worn-out) business development strategies. […]

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How Legal Management Software Can Make Your Firm More Efficient

2019-02-26T19:32:30+00:00By Debra L. Bruce, JD, PCC.|

Introducing Guest Blogger Paul Simms –

Paul Simms is Sales & Marketing Director for Reflect Digital, a digital marketing agency based in the UK, who specialise in design, development and marketing for legal websites.

In the past, lawyers and solicitors relied heavily on paper-based systems, and whilst many professionals coped dealing with their workloads in this manner just fine, few would argue against the contention that computer based systems such as legal case management software have made life easier for all concerned. When a law professional has so many clients to bill, it can be a tough juggling act working out just how much time has been spent on a case and what to charge. Law firm software is designed to put an end to all that, providing enhanced levels of efficiency and accuracy. […]

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Goosebumps at a State Bar Conference

2019-03-20T22:13:07+00:00By Debra L. Bruce, JD, PCC.|

Historic advance by the State Bar of Texas: Chief Justice Wallace Jefferson swears in President Lisa Tatum

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A Law Firm Associate’s Primer on Law Firm Economics

2019-02-26T19:35:47+00:00By Debra L. Bruce, JD, PCC.|

Sometimes I speak to law students about law firm economics. The schools want me to tell students the financial aspects of law firms that young lawyers need to know, in order to be successful there. Law firm managing partners want me to help students understand how long it takes for a new lawyer to be profitable for the firm. Here’s some information about law firm economics for law students and young lawyers that serves the needs of everyone. […]

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Why Lawyers Need a Marketing Niche

2019-02-26T19:37:03+00:00By Debra L. Bruce, JD, PCC.|

One might think that the topic of niche marketing has been covered ad nauseum, but I regularly coach lawyers who resist the concept. So I know that most lawyers don’t understand what they are missing, and why they should seriously consider establishing a niche. The first thing I point out is that each client wants an attorney who knows how to handle their specific problem. Who has enough time, money or energy to successfully market in several diverse practice areas? […]

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A Chance to Grab a Better Law Firm Website Name

2019-03-11T21:17:38+00:00By Debra L. Bruce, JD, PCC.|

There’s a big shake up going on in the world of internet domain names. The Internet Corporation for Assigned Names and Numbers (ICANN) is accepting applications for new generic Top Level Domains (TLDs). Top Level Domains are the second half of your website name – the part that follows the “dot,” such as .com, .net and .info. Historically, ICANN authorized only 22 generic TLDs and 248 country code TLDs, like .ca or .fr. Recently, however, ICANN began accepting applications for the issuance of new descriptive TLDs, such as .book or .auto.

So why should you care about all this mumbo jumbo? […]

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How to Properly Shorten Client Meetings That Drag On

2019-03-11T21:19:59+00:00By Debra L. Bruce, JD, PCC.|

In my last post, I wrote about how to recognize bad clients before you make the mistake of taking on the representation. Among the responses I received, there was a request to discuss how to deal with basically good clients with a few unappealing behaviors. These are clients you want to keep, but you just wish that it was a little easier to deal with them in some respect. In this post I’ll make some suggestions on how to wrap up meetings with clients who take up too much of your time. […]

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